The Journal

Social media tips, venue guides, and real wedding content stories from the Candid team.

Why Every Wedding Needs a Dedicated Social Media Content Creator
FeaturedSocial Media

Why Every Wedding Needs a Dedicated Social Media Content Creator

You hired a photographer. You hired a videographer. But who's handling your Instagram while you're getting married?

March 12, 2026
4 min read
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Wedding Reels vs. TikTok: What's the Difference and Do You Need Both?
Social Media·5 min read

Wedding Reels vs. TikTok: What's the Difference and Do You Need Both?

Instagram Reels and TikTok are not the same platform. Here's how we approach content creation for each one.

February 28, 2026Read
A Real Wedding Day Instagram Strategy (That Doesn't Require You to Touch Your Phone)
Tips·5 min read

A Real Wedding Day Instagram Strategy (That Doesn't Require You to Touch Your Phone)

What should you post, when should you post it, and how do you do all of that while actually enjoying your wedding?

February 10, 2026Read
The Best Content Moments at Each CSE Venue
Venues·4 min read

The Best Content Moments at Each CSE Venue

Ten venues across four states. Each one has backdrops, lighting, and moments that are built for social media.

January 22, 2026Read
Five Questions to Ask Before Booking a Wedding Social Media Content Creator
Tips·4 min read

Five Questions to Ask Before Booking a Wedding Social Media Content Creator

This is a new category of wedding vendor. Here's how to evaluate whether someone actually knows what they're doing.

January 8, 2026Read